Which Visuals Get the Most Social Shares?

Which Visuals Get the Most Social Shares?

Most visuals will get shares on social media simply because they are attractive and interesting, and around 70% of the population are visual learners. However, some visuals are more shareable than others. Here are a few to make sure you create regularly. 1. High Quality Images of Your Products and Services Seeing is believing, so good images are a must if you want to grab attention and get your target…

How to Change Your Mind

How to Change Your Mind

When it comes to changing your mind, do you view that as a negative? In other words, do you have the perception of someone changing his or her mind as being indecisive or weak? Well, there are several reasons why changing your mind can, in fact, be a positive event. From childhood, there are many stories we tell ourselves as we absorb the environment around us. For some of us,…

The Downside Of Perfection – The Opposite Of Loving Yourself

The Downside Of Perfection – The Opposite Of Loving Yourself

At the end of the work day, most people are exhausted and want to rest. Rest is good and restorative. When you are on a quest for perfection, there is no such thing as rest. One is constantly in pursuit of an ideal, a quality, a body image that satisfies them via the satisfaction of others. It’s like being on a hamster wheel. This is the downside of perfection. What…

How to Position Yourself as a Thought Leader in Your Niche

How to Position Yourself as a Thought Leader in Your Niche

There a number of effective ways to position yourself as a thought leader in your niche without spending a fortune on marketing. The first step is to know your niche inside and out. What do your customers want and need most? What are their pain points, that is, their most important problems that they need to solve? Customers are looking for solutions that actually work and offer good value for…

Types of Visuals to Use in Your Content

Types of Visuals to Use in Your Content

There are a number of different types of visuals you can use in your content. Each has a role to play in helping you communicate clearly with your target audience. Images High-quality images are essential to support the written content on the page. If it is factual content, an image can help convey meaning and make the page attractive. About 70% of the population are visual learners, and tend to…

Growth Mindset How-To’s

Growth Mindset How-To’s

In order to understand how to take on the practice of creating a growth mindset, first, take a look at the difference between the two mindsets; a fixed mindset and a growth mindset. A Fixed Mindset A fixed mindset, especially in the area of academics, intelligence, and study dictates that it is what it is or that the status is fixed, unchangeable and with no room for growth or potential….

Bask In Your Imperfections And Live Freely

Bask In Your Imperfections And Live Freely

What’s wrong with being yourself? Nothing is wrong with it as long as you conform to what everyone else wants from you. This is not being yourself but a hollow version of someone else’s vision of you. Break free and learn to accept yourself as you are. Acceptance is not Surrender Have you read “Moby Dick”? Captain Ahab was so unhappy with himself that he pursued the white whale to…

How to Get Current Customers to Refer You to Others

How to Get Current Customers to Refer You to Others

According to current marketing wisdom, one unhappy customer will tell 7 other people about their bad experience with a product or business. A happy customer will only tell 1 other person about their great experience. How can you beat these odds to get more of your satisfied customers to spread the word about your products and services? The first way is to produce excellent content in a range of formats…