Motivation is what drives a person to perform the actions that they do. The stronger or more powerful the motivation, the more determined the person will be to achieve his or her goals.
When you understand what your why is, this will keep you pushing past obstacles and will allow you to hold on even when the path forward seems impossible. It will also help you be the one person to keep trying even as others quit.
Your why has to be important to you. When it is, you’ll give up whatever you need to give up or improve whatever you must improve in order to achieve your success. This can be something to different to each person.
Some people have a goal of wanting to support their families. They want to be successful with their business so that they can benefit the people they love. This might be something such as paying for a college education or helping a family member with the down payment for a home.
This type of why for some people is just that they want to bring joy. Other people have a reason that’s rooted in creativity. They do what they do because they have a strong motivation to create something, like a business.
They find it relaxing and it’s something that appeals to them. When they see their hard work come to fruition with each step or project they do, that continues to motivate them.
Your reason might be something along the lines of wanting to make the world a better place.
You might have the desire to provide financial assistance to charities that support children or animals. Or maybe you want to be able to sponsor families in need directly.
There is no wrong or right answer when it comes to finding and defining your why.
It only needs to be something that you’re passionate about or that matters to you. One entrepreneur wanted to be nomadic and in order to sustain that travel lifestyle, she needed to have a flexible business model.
That was her why behind creating her online business. It supported what she chose as her happiness. Knowing your why is important, and while you can strive to be successful financially with your business, you don’t want money to be your only motivation.
Dig deeper and pinpoint what it is that money will provide for you – peace of mind, personal satisfaction, comfort and happiness. Get specific with it, like the people who say traveling the world is their why – and this will help motivate you to bring your business to a higher level of success because you can envision your life changing because of it.