When you repeat a project that has been very successful for you, work on leveling it up a bit. That means you should test some other methods that let you know which element may work better for the overall completion of the project.
Even though the project was successful, there may be methods you can rev up, cut costs or reduce time. Split testing can help you decide where and how to make the project even more advantageous.
Split testing means that you take certain elements that might work in your particular project and test them separately. This testing will let you know which is cost effective and time sensitive to what you want the results to be.
The end results of split testing is that it helps you maximize your efforts and make any move necessary that will help the project better meet your bottom line expectations in cost and quality.
By split testing your efforts you’ll be able to fine-tune your strategies and revise them so when it comes to repeating the project, you’ll find it runs smoother and you get more done in a shorter amount of time.
This type of testing also gives you the opportunity to invest in another project with the decisions already in place to make it one that you can be proud of and that is successful because you know what works – and what doesn’t.
Keeping the testing process simple is key to learning more about a project. You shouldn’t be so heavily engaged in the testing process that you forget about what the project was intended for.
If you’re a marketer, the end results may have been all about gaining more sales and creating a larger customer base. Don’t go so deep in project testing that you bleep out those elements that have been working for you.
Leveling up may mean you find new and better ways to do things to make the end results more profitable. You may be able to put new technology in place that will make the process faster and more reliable.
Always look at how a new method or leveling up can increase the value of the project. Even if new methods are implemented, they may not increase the value and are therefore a waste of time.
No matter what the nature of your project is, be sure you get extra input from others who may have worked on it. Look at what competitors have done with similar projects and consider putting those ideas at work for you.
Repeating a project that worked once or twice doesn’t have to get stale. There are always new ways of leveling up so you’re getting the most out of the testing process and always working a step ahead of competitors.